L'Oreal Majirel Majirouge 7.40 Extra Copper Blonde 50ml

Professional Permanent Hair Colour

L'Oreal Majirel Majirouge 7.40 Extra Copper Blonde is a permanent hair colour formulated with Ionene G Incell technology for professional salon use. The 50 ml tube delivers an extra copper blonde shade designed for normal hair. It lightens up to four levels in 35 minutes and covers up to 100 percent of white hair. The formula leaves hair feeling intensely nourished, hydrated and softer than before colouring.

Mixing And Application Requirements

This colour requires mixing with a developer at a 1 to 1.5 ratio before application, so a compatible oxidant must be sourced separately. Professional expertise is necessary to achieve the intended result and the manufacturer advises that adverse outcomes are the user's responsibility. The product frees the stylist from lengthy processing times thanks to the 35-minute development window. It suits adult clients seeking a permanent copper blonde result on natural or previously coloured hair.

Upgrade From Semi-Permanent Or Lower-Lift Colours

This product replaces semi-permanent or temporary dyes that cannot lift natural pigment or cover resistant white hair effectively. The jump is worth it when a client needs up to four levels of lift and full white coverage in a single session. It is not for users wanting a wash-out colour, those avoiding peroxide developers, or anyone without professional colour training. The permanent Ionene G Incell system provides lasting shine and condition until the next scheduled colour service.