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Small rectangular box labelled Inoa 7.13 Ash Golden Blonde 60g

L'Oreal

L'Oreal Inoa #7.13 Ash Golden Blonde Hair Color 60g

SKU CH-G4VM-S836S

Ammonia-free permanent shade 7.13 Ash Golden Blonde lightens up to 3 levels in 35 minutes and covers 100% of white hair

  • TypeHair Color
  • For Treatment OfNormal Hair
  • ColorMulti-Color
  • GenderAdult
  • AgeAdult
  • EcologicalHomeopathic
  • Ammonia-free formula for comfortable colouring
  • ODS2 technology delivers radiant, long-lasting colour
  • Lightens up to 3 levels in 35 minutes
  • Covers up to 100% of white hair
  • Oil-enriched base leaves hair conditioned and shiny

Ammonia-free permanent colour with ODS2

L'Oréal Inoa #7.13 Ash Golden Blonde is a professional permanent hair colour that uses oil-based ODS2 technology and contains no ammonia. The 60 g tube mixes with developer to lighten natural hair up to 3 levels in 35 minutes while covering up to 100 percent of white hair. The formula is enriched with oils to leave hair feeling conditioned and radiant until the next appointment.

Suited for salon professionals and experienced users

This shade is formulated for normal adult hair and targets a multi-dimensional ash golden blonde result. It is not intended for anyone seeking a temporary rinse, a plant-based colour, or a product that works without a developer. Buyers who want a no-mix application or who have a known sensitivity to oxidative dyes should consider a different type of colour treatment.

Integrates into a professional colour service

The tube requires a compatible oxidant developer and standard mixing bowl and brush for application. Processing time is 35 minutes, freeing the stylist to prepare other steps during development. Because it delivers full white coverage in a single session, it reduces the need for repeat applications on resistant greys. Made in Spain for professional use only.

Highlights

  • Ammonia-free formula for comfortable colouring
  • ODS2 technology delivers radiant, long-lasting colour
  • Lightens up to 3 levels in 35 minutes
  • Covers up to 100% of white hair
  • Oil-enriched base leaves hair conditioned and shiny

Specifications

BrandDial
TypeHair Color
For Treatment OfNormal Hair
ColorMulti-Color
GenderAdult
AgeAdult
EcologicalHomeopathic

Questions about this item

Do I need a separate developer to mix with the 60g tube of #7.13?

Yes, this permanent colour must be mixed with an oxidising developer before application; the tube alone does not contain developer.

Will the ammonia-free ODS2 formula lighten my previously coloured dark hair to a level 7 ash golden blonde?

It lightens up to 3 levels in 35 minutes on natural hair; previously coloured hair will not lift as predictably, so a strand test is essential.

How can I confirm the #7.13 shade has developed correctly after the 35-minute processing time?

Rinse a small test strand — if it shows an even ash-golden blonde tone with full white-hair coverage, the colour has processed as intended.

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