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Wella

Wella Koleston Perfect ME+ 7/43 Vibrant Reds Medium Blonde Red Gold 60ml hair care

SKU CH-5D48-9N4KX

Permanent hair colour in Vibrant Reds 7/43 Medium Blonde Red Gold delivering tonal depth, shine and up to 100% grey coverage in 35 to 45 minutes

  • TypeHair Color
  • For Treatment OfNormal Hair
  • ColorMulti-Color
  • GenderAdult
  • AgeAdult
  • EcologicalHomeopathic
  • Intense tonal depth and shine with 110 vibrant shades
  • Up to 5 levels of lift for dramatic colour change
  • 1:1 mixing ratio simplifies professional application
  • Processes in 35 to 45 minutes for efficient salon service
  • Up to 100% grey coverage delivers complete, long-lasting results

Professional permanent hair colour 7/43

Wella Koleston Perfect ME+ 7/43 Vibrant Reds Medium Blonde Red Gold is a permanent hair colour formulated for professional use. It delivers intense vibrant red tones with depth and shine across a palette of over 110 shades. The 60 ml tube mixes at a simple 1:1 ratio with developer and processes in 35 to 45 minutes for up to 100 percent grey coverage.

Low-irritation formula for salon use

The ME+ technology reduces the risk of developing new allergies to hair colour, making it suitable for clients with sensitive scalps. It provides long-lasting grey coverage and up to 5 levels of lift without added ammonia odour. The homeopathic classification reflects a gentler approach for normal hair types during the colouring service.

Replaces standard oxidative colour lines

This shade upgrades from conventional permanent colours that lack the ME+ molecule and therefore carry a higher sensitisation risk. The jump is worth it for colourists who need reliable 100 percent grey blending with vibrant red gold results and a safer profile for repeat salon clients.

Highlights

  • Intense tonal depth and shine with 110 vibrant shades
  • Up to 5 levels of lift for dramatic colour change
  • 1:1 mixing ratio simplifies professional application
  • Processes in 35 to 45 minutes for efficient salon service
  • Up to 100% grey coverage delivers complete, long-lasting results

Specifications

BrandDial
TypeHair Color
For Treatment OfNormal Hair
ColorMulti-Color
GenderAdult
AgeAdult
EcologicalHomeopathic

Questions about this item

How do I mix Wella Koleston Perfect ME+ 7/43 with developer and what is the timing window?

Mix the colour cream and developer in a 1:1 ratio, apply to dry hair, and process for 35 to 45 minutes depending on the desired depth and grey coverage.

What upkeep does the 7/43 shade need after the first application?

Roots will need retouching as they grow out; use colour-safe shampoo and conditioner to preserve the red-gold vibrancy between salon visits.

What is the maximum lift this permanent colour can achieve on natural hair?

The formula provides up to 5 levels of lift while delivering up to 100% grey and white hair coverage in a single process.

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