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Small cylindrical tube with white cap, metallic silver body and dark red-violet label text

L'Oreal

L'Oreal Inoa 5.5/5Rv Permanent Hair Color 2.1oz 60g

SKU CH-05VS-MW0J8

Light brown red-violet permanent colour lightens up to 3 levels in 35 minutes and covers 100% of white hair

  • TypeHair Color
  • For Treatment OfNormal Hair
  • ColorMulti-Color
  • GenderAdult
  • AgeAdult
  • EcologicalHomeopathic
  • Ammonia-free formula for a comfortable colouring experience
  • ODS2 technology delivers intense nourishment and hydration
  • Lightens up to 3 levels in just 35 minutes
  • Covers up to 100% of white hair effectively
  • 1:1 mixing ratio simplifies preparation and application

Professional ammonia-free colour

This permanent hair colour uses ODS2 technology without ammonia or odour for a comfortable salon service. It is formulated for normal hair and designed for use by trained professionals only. The shade 5.5/5Rv delivers a light brown red-violet tone with high resistance.

Check before use

Verify the client has normal hair type and no known sensitivity to oxidative dyes before application. A professional consultation and strand test are recommended to confirm the target shade and processing time. The product requires a 1 to 1 mixing ratio with a compatible developer.

Processing and results

The colour lightens up to 3 levels in 35 minutes and covers up to 100% of white hair. Hair is left feeling intensely nourished and hydrated until the next colour treatment. The formula leaves hair softer than before the colouring process with sublime shine.

Highlights

  • Ammonia-free formula for a comfortable colouring experience
  • ODS2 technology delivers intense nourishment and hydration
  • Lightens up to 3 levels in just 35 minutes
  • Covers up to 100% of white hair effectively
  • 1:1 mixing ratio simplifies preparation and application

Specifications

BrandDial
TypeHair Color
For Treatment OfNormal Hair
ColorMulti-Color
GenderAdult
AgeAdult
EcologicalHomeopathic

Questions about this item

What is in the box and what has to be bought separately?

The 60 g tube contains only the colour cream; a compatible oxidising developer must be purchased separately and mixed at a 1 to 1 ratio.

Which shade should I choose for light brown with a red-violet tone?

Select shade 5.5/5Rv, which is described as light brown red-violet and uses ODS2 technology with no ammonia.

What does the claim of up to 3 levels of lift in 35 minutes mean for my hair?

On natural hair the formula can lighten up to 3 levels during the 35-minute development time while covering up to 100% of white hair.

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